Netbiz is an Adwords Qualified Company
There are a lot of companies out there who claim to know how to get your website to show up on the search engines. How do you know whether a company is qualified or not?
Google has recognized this same issue, so they have created a certification process for companies that allow them to pass certain tests that will demonstrate product knowledge and an ability to manage large scale paid search engine advertising campaigns.
You can find the requirements for certification here, but they basically say the following:
- A Google Adwords Qualified Company must have at least two Adwords Qualified individuals (people who have taken the Adwords test – about 2 hours long – and passed with an 75% accuracy).
- A Google Adwords Qualified Company must show that they can manage a certain dollar amount over a three month period. In the USA, that dollar amount is $100,000.
- A Google Adwords Qualified Company must abide by the Adwords terms & conditions and stay in good standing.
Any company that meets these qualifications is then allowed to display the badge at the top of this post that links to a Google site that authenticates this link. Some less than reputable companies have hijacked this image, posting it on their site and either not linking it to that Google page or linking it to a different page entirely. Always make sure that link is there, because it’s Google showing that they still actively endorse that company.
Keep in mind that this certification only applies to paid search placement and there is no certification for organic placement or search engine optimization. Also, this certification only applies to Google, not Yahoo, Bing, or any other search engine (though Netbiz offers advertising with those companies).
Remember that the best policy for doing business with any company is doing your due diligence (check out the Netbiz iVouch page). Find out who they do business with, how long they’ve been around, and all the rest. It’s buyer beware in today’s market, so be careful!
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